Are racquet sports missing the Olympic Day’s participation engine?
Pickleball reached 13.6 million U.S. participants in 2025 (USTA), up from 4.2 million in 2020 — yet the fastest-growing racquet sports are absent from the IOC's 150-plus 'Let's Move' activations on Olympic Day. Sport by sport, this RSI analysis shows the Olympic participation engine mobilizes where federation governance is mature, not where players are. Only badminton fits; padel and pickleball watch from outside the gate. For operators, investors, and federations weighing the Olympic question.
